Air lines industry Research Paper Example | Topics and Well Written Essays - 5000 words

Air lines industry - Research Paper Example Introduction Air travel in the US is a complex industry, whereas its flow aspect – the airlines – is liberalized economically. The airline industry is prone to many guidelines. Moreover, the reimbursement aspects, work regulations and capital of the airline industry still reflect approximately fifty years of political power and protection (Smith & Cox, 2008). The airline industry needs lasting decision-making since it is highly capital demanding. For instance, decisions such as hire, building airport infrastructure, developing route systems or buying aircraft have multi-decade inferences and require large capital investments. Consequently, accounting data in the airline industry is not likely to be the solitary forecaster of future growth opportunities. The 1978 deregulation of the industry eliminated the shields that protected airlines from ecological ambiguity and market rivalry, for example economic recessions and fuel price increases. Hence, following deregulation, it might be difficult to see the clear connection between the firm’s stock proceeds and managers' actions in the airline industry. Moreover, these factors advocate that non-financial approaches might have significant information concerning managerial actions, not enclosed in financial measures. This necessitates including them unreservedly or explicitly in compensation deals which decreases the risk borne by airline managers (Srinivasan, et al, 1998). The decade of the 1980s was a chaotic era for the commercial aviation division in the United States. The deregulation of the American commercial aviation sector in 1978 had totally modified the features of civil aviation in the nation. Prior to deregulation, the federal government had noteworthy influence over routes and fares. Conversely, following deregulation, liberated rivalry steered in a new period in passenger air travel. Airlines discarded smaller cities, assumed ‘hub’ cities, competed with new less signific ant airlines that had entered the market and possibly most essential, decreased passenger fares noticeably. The resultant effects of deregulation, however, proved to be more spectacular for the airlines (Siddiqi, 2009). Ultimate problems affect the industry despite considerable gains of economic liberalization. A number of these problems are transitional, the enormous modifications needed by the end of a half century of severe directive. The regulated airline cartels obtained returns on capital that were supposed to be sensible. Nevertheless, these returns factored in high costs that would frequently not exist in a competitive market. For instance, the airlines’ unionized personnel, founded and reinforced under regulation, gained liberal salaries and unproductive work policies compared with expectation in a competitive market (Smith & Cox, 2008). Major Financial problems The returns of the airlines have not been proportionate with the incomes. For instance, the twelve main U. S. airlines moved from a net profit of $72.5 million in 1955 modest as compared to their $ 1.5 billion of working incomes through a sequence of less gainful years, which comprised a general loss for 1961. At the end of 1962, with net profits of roughly $40 million on revenues of $3.0 billion, the carriers were considerably behind their 1958 and 1959 situations, which effected mainly from non-jet operations (Kerley, 1967). Dempsey (2008) indicates that

Coca-Cola Company Essay Example | Topics and Well Written Essays - 2000 words

Coca-Cola Company - Essay Example Its main brand is certainly Coca-Cola itself, which is the globe's best-recognized and most precious brand. Nevertheless, the business sells roughly 500 additional beverage products varying from deviations like Diet Coke and brother products, for example, Fanta and Sprite to an enormous choice of carbonated and noncarbonated fluid-centered beverages. Progressively more Coca-Cola has established that its absolute size endeavors next to it. Competition powers now observe the business's every shift, efficiently ruling out the attainment of anything except marginal goods; and market infiltration and economic recessions in both up-and-coming and full-grown markets caused sales expansions to cut out for more than ten years. Ever since 2006, although, the company's performance has commenced to fizz once more, principally through belligerent development of non-cola goods, comprising bottled water (Anpad, 2011, 6). In the current globalized market, businesses have perceived the internationalization of their actions as a means to be competitive. Judgment-making relating to the global marketing mix has turned into being severe; particularly due to control this understanding influences performance. Therefore, many authors have depicted the need for investigation that connects standardization and adjustment to performance (Calantone et al, 2004, 45). In spite of such support, no accord on the association flanked by the two previous and the other has yet been attained. The writing regarding which is the unsurpassed verdict is still open to doubt, believing the consequence (optimistic or pessimistic) of standardization and adjustment on performance. A number of authors consider that an affiliation amid standardization and performance never exists. Others, in distinction, have established a constructive link amid the adaptation of the merchandise and its performance. For this reason, the conformity co ncerning the outcomes of these policies on performance symbolizes a breach in the writing (Zou & Cavusgil, 2002, 34) that this study aspires to accomplish. Even though, companies’ policies might sway performance, the outcomes hitherto are not decisive, particularly those that cope with the connections amid the promotion mix and performance (Shoham, 2002). In addition, conflicting and confusing outcomes have come from the writing, whirling marketers’ judgment making into a tricky strategy. This inconsistency bellows for the progress of more brief and precise theories, techniques, and tactical frameworks, given that marketers require understanding under which conditions each policy emerges to be additionally suitable. Other researchers have formerly attempted to comprehend the relationships amid the marketing mix constituents and performance, other than they had diverse objectives. Leonidou, Katsikeas and Samiee (2002, 14), suggested a research in which there was also a meta-analysis conduction to appraise the associations amid the marketing mix parts and performance. However, their analysis did not believe adjustment and standardization of the mix factors, and was as well centered on a more multifaceted structure that embraced additional variables and forebears. Shoham (2002) examined the extent of homogeny of the marketing mix concerning a satisfaction-centered performance gauge, but he specially deemed the export promotion mix’s extent of consistency and export planning effect on sell overseas performance. Explicitly, in place of this study, he tested the extent of standardization/adjustment policy, and not as a discrete approach, as this paper treats it. To conclude, Theodosiou and Leonidou (2003, 90) have as well researched the associations

Influencing Other’s Behavior and Its Impact Essay Example for Free

Influencing Other’s Behavior and Its Impact Essay As an individual, we have the capacity to affect other’s behavior, characters and attitudes. in fact, what we did to influence othetfr has the more impoact thyan what an anidicidual do it to himself. However, the power to persuade depends upon on what kind of persuasion we did and how the manipulation takes place. As an individual, we have then eytnmdecy to believe hwat opthewrs said and what others do towards us. Actually, it is more likely to believe other’s idea. Influencing others thohuhts and actions msut be continually improve his perception and quality towards quality and productivity (Seminar Information Service, 2007). However, how could we do this and what is the inpact of persuading our thought s and isea upon others? II. Influencing Others Thgoughts and behavior Communication with a person is one of the major concern on how to persuade others upon your ideas and belkifs. Constant communication will build a strong confidence and will mark trust and support when you are arguing or discussing something with him. It is also a way to get his attention ans support when you are in the midst of conversation with him. In fact, inidivucdual and group victory towards others mainly depends on the ability on how to communicate woth others. The process on how a person cvommunicatye wotu pthers strogly influence others perception on you. If you have the capability and skills in persuading others ideas to your own by means of well-built communicatiuon, you have also the powers to be understood and the influence to be inculcated toerda others. The communication skills are the key on how to exploit individual and even group potential and beliefs. Indeed, individual and group success mainly rooted from their ability to exchange words clearly and with persuasion. Explore and examine another person’s way of communication stryle in ordewr to adapt the implication and delivery and idea to the approach of that person. Well-defined relationship can sway other’s actions and judgments. However, how could a person buiuld strong relationship without the ability to communicate well? Building good relationds comes from building good communication skills. As constaent communicatiuon build authority, good relkationship also build power to plead one’s case. However, before entering to the relationship, it is important to underdtanr anf analyze forst one’s style of communication and relationship towdrs opther. The skill to analyze them will improve one’s way and strategy on how to relate woith them. The dynamica of the communicationa and rekationships of others pave the way on how to approach them in suach a way that they could handle our means of camaraderie amd acquaintance. The analysisi and defining our approach and goals and identifying the most effecvtove methopd will emphatically influcnec positively anothers’ behavior and their way of perception. In terms of psychological approach, assess and analyuze how the style natuarally encourage others type of relationship. Plan an influence strategy, and use an examined and analyzed techniques for association and rapport. There are studies conducted shoews that conformity has a strong influence towards individual. It increases conformity towards individual. The deegeree of comfomiryt is basewd on the levels of sympathty being shown and felt for that person (GERHART, 2006). There are many well-known studies in social psychology that demonstrate various influences on conformity. Conformity is defined as a change in behavior, belief, or opinion so that the change is more congruent, or agreeable, with an influential individual or group. Among these influences are group pressure, guilt, and authority (Kiesler Kiesler, 1969). Research has also indicated that these influences hold much more power on conformity than originally preconceived. They can potentially become very powerful tools for subtle, human manipulation when used correctly. Due to this, it is very surprising that no direct research on the influence of sympathy on conformity exists. Sympathy is defined feelings of sorrow or concern for another person (not to be confused with empathy). Although no solid, empirical evidence for the influence of sympathy on conformity exists, it is often used effectively. Many strategies for donation collection aim at getting other people to conform to the belief that money is needed, and sympathy is typically used as a marketing tool. People in everyday situations also, either intentionally or unintentionally, elicit sympathy in others so that they may conform to their beliefs or comply with their requests. For example, Perina (2002) found that college students admit that 70 percent of their excuses for missed assignments are lies. A vast majority of these lies concern health problems and deceased relatives, which is likely to elicit sympathy in the professor. Another example of the influence of sympathy on conformity is the Christian religion. The Bible states that God gave His only Son, Jesus, so that no one else would have to suffer. People could sympathize with this, which would influence their conformity to the religion. Yet even with these powerful implications, no direct research can be found on this probable relationship. There does exist, however, some research where sympathy is applicable. Many psychologists and philosophers have suggested that sympathy mediates altruistic behavior (Eisenberg Strayer, 1987; Wispe, 1991). Altruism is defined as intentional, voluntary behavior the benefits another and is not performed with the expectation of receiving external rewards or avoiding external punishment. Given this definition, conformity could be labeled as a subcategory of altruism. In many cases, people intentionally conform to the beliefs of others with no intent other than to please, or benefit, them. More recently, Eisenberg, Zhou, and Koller (2001) reported findings of sympathy predicting prosocial behavior. The only difference between altruism and prosocial behavior, by definition, is that prosocial behavior lacks a specified motive (Eisenberg Strayer, 1987). Again, conformity can be identified as a subcategory of prosocial behavior, which is closely related to altruism. Other research can be interpreted as sympathy being a confounding variable, influencing conformity. Studies of guilt on conformity (Freedman, Wallington, Bless, 1967) suggest that when participants experience guilt, they are much more likely to comply. Guilt is defined as feelings of responsibility for offensive actions. In their research, participants were induced to perform a negative behavior (e. g. , knocking over a thousand ordered note cards) at the expense of the perceived researcher, subsequently producing guilt. It could be argued, however, that the negative behaviors alone are likely to elicit sympathy, which in turn, could influence conformity to requests. Basically, the experimenter’s exposure to negative behaviors, regardless of the person responsible, could elicit sympathy and influence the participant’s conformity. This could have been controlled for had there been a group where confederates, followed by measurement of participant conformity, performed the negative behaviors. Therefore, sympathy is potentially applicable to this research. The purpose of this study is to examine the direct influence of sympathy on conformity. It is predicted that sympathy will promote the onset of conformity with the assumption that participants will only conform to the sympathized person. It is also predicted that women will display higher conformity, because they are more likely to be influenced by sympathy (Bond Smith, 1996; Ickes, 1997). It is hypothesized that people experiencing sympathy for an individual are more likely to conform to that individual’s opinions than people of the general population. GERHART, A. D. (2006) THE INFLUENCE OF SYMPATHY ON CONFORMITY. SEMINAR INFORMATION SERVICE, I. (2007) Communicating with Influence: Building Successful Interpersonal Team Communication.

Othello’s Heroism :: Othello essays

Othello’s Heroism  Ã‚         Shakespeare’s tragedy Othello treats the audience to considerable heroism, not only from the hero and heroine but also from unexpected characters.    Kenneth Muir, in the Introduction to William Shakespeare: Othello,   explains how the consensus of the characters in the drama testify to the heroism of the general:    The testimony of all the main characters in the play is decisive. Brabantio loved him; Lodovico speaks of him as ‘the noble Moor’ ‘once so good’; Cassio, who has good cause to hate him, addresses him as ‘Dear General’ and speaks his epitaph: ‘he was great of heart’. The Duke declares that he is more fair than black. Montano is delighted to hear of Othello’s appointment as Governor. But the most significant testimony to Othello’s character comes from the one man who hates him. Iago confesses that the state ‘Cannot with safety cast him’ because ‘Another of his fathom they have none’. (29)    A character’s attitude toward the most fearful foe – death itself – is unquestionably a criterion for judging a heroic type from a non-heroic type. Helen Gardner in â€Å"Othello: A Tragedy of Beauty and Fortune† considers Iago’s wife Emilia to be a true hero of the play because of her fearless outlook on death itself:    Emilia’s silence while her mistress lived is fully explicable in terms of her character. She shares with her husband the generalizing trick and is well used to domestic scenes. The jealous, she knows,    are not ever jealous for the cause But jealous for they are jealous.    If it was not the handkerchief it would be something else. Why disobey her husband and risk his fury? It would not do any good. This is what men are like. But Desdemona dead sweeps away all such generalities and all caution. At this sight, Emilia though ‘the world is a huge thing’ finds that there is a thing she will not do for it. By her heroic disregard for death she gives the only ‘proof’ there can be of Desdemona’s innocence: the testimony of faith. (145)    At the outset of the play Iago persuades the rejected suitor of Desdemona, Roderigo, to accompany him to the home of Brabantio, Desdemona’s father, in the middle of the night. Once there the two awaken the senator with loud shouts about his daughter’s elopement with Othello.

Moral Fragments and Moral Community: A Proposal for Church in Society Essay

Devil’s Playground Introduction   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The film â€Å"Devil’s Playground† is considered as one of the films ever produced that is more of a psychological thriller that is developed in a church setting, schools as well as the upper levels of power which exist in the Catholic Church, specifically, Australian when there was change in late 1980s. The film has various stars including Simon Burke who plays the role of Tom Allen. The other characters in the film include Don Hany, Jack Thompson, Toni Collette, John Noble, Andrew McFarlane, Anna Lise Phillips, Leon Ford, UliLatukefu, Matt Levett, as well asJarinTowney (youtube.com).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Form this film, it can be noted that the Amish youths, when they reach the age of 16 years, they are allowed to make their personal decisions and take other ways apart from following the set Amish rules. The youths sample the outside life from the routine life of the Amish which is often under strict rules (Rasmussen, 9-20). The youths get to have modern life whereby they do things as they please and engage in all manner of activities that comes with modernism. In the year 1988, Tom Allen was still recuperating from the loss of his wife as well as the love affair that he had with Alice. One boy goes missing from a Catholic School and there are a lot of questions which are asked by the community. Desperate search by Andrassi as well as Brother Warner to find the boy that has gone missing. In the second episode of film, there is a body which is discovered as well as a note, cryptic, which gives the suggestion that the death of that has occur red is not a normal death or as a result of accident(Rasmussen, 9-20).   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The film is quite clear on the lessons that it tries to pass through to the society at large. As it is depicted in the film, the youths are left to make their choices in life, whether to follow modernism or to follow the Amish rules(Beaty, Carlton, and Mark, 107). The film is all about freedom in the society to make choices and live according to what the world offers. From the film, the concept of change is eminent in the film whereby the youths, at the age of 16, are left to do what they want(Rasmussen, 9-20). The film depicts the society as weak and lacks the control that it needs to have on young people. For example, Faron, who is the son of a preacher, gets involved in drugs and leaves the teachings of his father.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   There is a lot of disrespect for authority that is depicted from the picture of Faron getting in to drugs and other social vices(David, n.p). The producer of the film tries to show the society that when people are left without any rules, there are high chances that things will definitely go wrong. However, it is ironical that the son of a preacher is ardent drugs user, something that the society greatly believes can only happen to those that do not go to church.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In this film, there are several characters that have been used, which includes students, clergymen, as well as person in authority. The use of the different characters helps in bringing out the themes in the film as well as the development of the film. The use of the clergy and having church settings as part of the film helps in bringing out the religious aspect that people have in the society (Beaty, Carlton, and Mark, 107). However, despite there being the aspect of religion and beliefs, the society is full of vices, some of which are associated with the church. The clergy are expected to perform the role of teaching morals to the followers and the society as well as offer the much needed support for the people. However, in the context of the film, the church is seen as one that is riddled with politics as well as social vices, although these are not outwardly displayed(Beaty, Carlton, and Mark, 107). The use of the clergy in the film he lps in supporting the theme of religion whereby people get hope from religion, as it is seen through the various youths that decided to get back to their communities instead of continuing with their reckless life(Rasmussen, 9-20). The church is the source of hope and future in the society. It is important that in society moral values should be supported by all the relevant authorities so that the young people can have some form of guidance since they are naà ¯ve and inexperienced.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Contrary to the moral values that are expected, the authorities have instead turned around and became symbols of immorality in the society, as this can be seen in the film. The clergymen fail in their responsibility which in turn leads to the death of a boy, and some form of note claiming that the death is not an accident(David, n.p). From the tile of the film, the Devil’s Playground†, it is symbolic since the events that take place in the film such as the way the youths have left the ways of the Amish and instead engaged in modernism, depicts the title of the film.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   The producer of this film managed to bring out the title of the film since there are a lot of social vices which are depicted throughout the film. The vices cover up the religious beliefs that exits leaving in the film, and the church seems not be effective in carrying out its duty of ensuring that the moral values that are expected in the society are upheld by everyone. The schools are not left out as it is depicted in the film (Brooks, 125). The students are the victims that are greatly affected by the vices in the society. The film is a clear indication of what modernism has on a society that does not hold on to its cultural values. The students are presented as intelligent and are aware of what is happening in their surrounding and from observation, they try and practices what they see(Beaty, Carlton, and Mark, 107). The use of the students as part of the characters in the film the producer of this film were simply trying to show that there is no one in the society that is immune to vices which are in a society.   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   It is the responsibility of everyone in the society to ensure that moral values are upheld. Furthermore, it is not just the responsibility of the clergy, as they are not as perfect as they may be viewed to help maintain moral values in the society. Parents have the first responsibility of instilling moral values in their children. In the film, parents are seen to be strict to their children and want the children to follow what they want (David, n.p). However, as the children reach the age of 16 years, they are left to make their choices without the guidance of the parents. The effect of this laxity on the side of the parents result in the death of a boy, many of them getting involved in drug abuse as well as sexual relationships, things they are not supposed to do. The whole aspect of religion and parental guidance is lost as it is depicted in the film, and instead, evil is left to prevail(Rasmussen, 9-20). Conclusion   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   In conclusion, the use of the different characters in the film is quite accurate and matches the title of the film, bringing out the clear theme that was intended by the producers of the film. In addition to the characters, the use of different settings, that is, the church, schools and homes, helps to support the theme of the film and the development of the film, something that is a plus to the film. The whole aspect of the film is to help people understand the behavior of human beings when faced with changes, that is, the psychological impacts of different events in the life of an individual(Beaty, Carlton, and Mark, 107). In a society, there it is important that moral values should be maintained and young people should be taught how to live morally upright lives. Furthermore, it is the responsibility of everyone in the society to help and support each other in ensuring that cultural values are not lost. References Beaty, Michael D, Carlton D. Fisher, and Mark Nelson.Christian Theism and Moral Philosophy.Macon, Ga: Mercer University Press, 1998. Print. P.107 Brooks, Thom. Ethics and Moral Philosophy. Leiden: Brill, 2011. Print. P.125 David Dale, Catholic church is in the spotlight for Devil’s Playground TV series viewed from http://www.smh.com.au/entertainment/tv-and-radio/catholic-church-is-in-the-spotlight-for-devils-playground-tv-series-20140902-10b5hx.html on 23rd November 2014 Rasmussen, Larry L. Moral Fragments and Moral Community: A Proposal for Church in Society. Minneapolis: Fortress Press, 1993. Print. P.9-20 The Devils’ Playground viewed from http://www.youtube.com/watch?v=DMmf-20w5IA on 23rdNovember 2014 Source document

A Fools Payment - 947 Words

A Fools Payment A Fool’s Payment In the short story, â€Å"The Necklace,† a greedy and selfish woman brings financial ruin upon herself and her husband. They go from a comfortable lifestyle in a slightly shabby apartment to an impoverished existence in an attic apartment. Mathilde Loisel was born to a lower middle class French family, but she wished that she could have of noble birth. Her longing for a better life caused her great grief. When she could have been happy with her situation in life, instead she would dream of a grand home and wealthy, dignified friends. When she borrowed a diamond necklace from a friend and lost it at an elegant party, she brought downfall to her husband and herself. Not only does Guy de Maupassant use the†¦show more content†¦She also felt much remorse and often wondered â€Å"what life would have been like if she had not lost that necklace† (Maupassant 10). Perhaps though, the most regret was felt after she talked to her rich friend who revealed that the neckla ce had not been a diamond one, but a cheap bauble. All of the debt and problems that she and her husband had faced because of the necklace were avoidable if she had just told her friend of its disappearance earlier. Maupassant showed that the necklace was definitely not worth the ruination that it caused the Loisels. The poverty and want that was brought about by the necessity to repay the loans taken out to pay for the replacement could have been avoided. If Mathilde had not been so foolish as to attempt to be what she was not, rich, or had told her friend the truth, then she would have saved herself and her husband from the grief and ruin it caused. Guy de Maupassant showed that the necklace not only represented the greed, ruin, and regret of a woman, but it also symbolized the crushed hopes of a woman who wanted too much from life. Hopefully, most people are happy with what life has bestowed upon the. If not, they should not attempt to gain material possessions that will only bring ruin and suffering instead of love and happiness. Bibliography: Maupassant, Guy de. â€Å"The Necklace.† Literature: An Introduction to Reading and Writing Ed. Edgar V. Roberts and HenryShow MoreRelatedForte of the Fool Essay513 Words   |  3 PagesFeste is Olivias professional jester, or fool. He receives payment to entertain, sing, and make satirical observations. This license allows him to freely speak his opinion. In Shakespeares Twelfth Night, there is certainly no shortage of Festes opinion. The fool easily assesses the faults, idiocy, and disguises of all those around him. 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Gun Reforms - Free Essay Example

Sample details Pages: 10 Words: 3068 Downloads: 6 Date added: 2018/12/17 Category Law Essay Type Cause and effect essay Level High school Tags: Crime Essay Gun Control Essay Violence Essay Did you like this example? In the recent years, Gun reforms remain the biggest challenge and debate in security agencies in the United States of America. Gun violence has claimed numerous innocent lives causing great moaning in the United States. Similarly, gun caused violence has also left several people crippled or with serious injuries hence affecting the health of the victim. Don’t waste time! Our writers will create an original "Gun Reforms" essay for you Create order This challenge is mainly caused by the issuance and possession of unrestricted firearms in the United States. Therefore a research should be done to investigate the current and the best gun reforms which will decrease the gun-related crimes(Huerta, 2015 pg 1848). Additionally, this will also reduce the number of deaths of innocent people who die due to gun violence. To do so, governments must control gun supply by illegalizing its possession without any exception to any condition. According Alexander, gun violence is the use of guns to cause any harm or injury to the human species. Additionally, gun violence is the general misuse of firearms. Therefore it broadly describes a category of crime and violence done with the use of a gun which can or not be activities of self-defense, sports, law enforcement actions and game hunting(Alexander, 2003). Most argue that gun violence comprises of deliberate use of guns to commit murder, cause an injury or threaten a person. In the last two decades, gun violence among the adolescents and children has increased, this is due to the presence of guns which make then to end up causing misfortune among themselves and the overall public. This essay will talk gun reforms in the United States as compared to other nations. It will also talk about the negative impacts of guns in the society. In the last three decades, gun reforms in the United States have been widely debated in different ways by different groups in the society. Research shows that united states of America have the largest number of its citizen with guns worldwide. According to the gun control agencies, Americans have approximately 270,000,000 guns; hence they have the highest number of guns in the world. Additionally, this means that in every 100 people in the US there are 89 guns or 89 of them have guns. Statistics show that 22% of the United States population has one or more guns. 35% of this population comprises of men while 12% are women. The gun culture in America originates back from their colonial history, frontier expansion, revolutionary origins, and the 2nd Amendment, which states that a well-controlled militia, is important to the safety of a free nation, the freedom of its citizens to have and keep firearms, should not be violated. Furthermore due to the high population in America, cultures and legal laws which allow gun ownership among their citizens, gun possession in America has escalated rapidly over the years. Additionally, the rapid increase of insecurity levels in the country has also lead to the demand gun privatization, thus increasing the number of firearms. This has also lead to numerous debates aiming at amending the gun laws, which will lead to full control of guns and their use and ownership. Most of the private gun owners have opposed the motion on gun reform since it will interfere with their regular activities such as drug trafficking and game hunting. Over the last two to three decades the gun culture in America has changed. This change has been mainly contributed to the formation of illegal gangs in some of the states such as Chicago who misuse the guns. A reflection of the impact of firearm misuse in the society is a recent case of the killing of school students by members of illegal gangs. To avoid such deaths in future, the government should implement the gun reforms present today. There are numerous ways in which gun reforms can be applied today. One of the gun reforms is where the gun control is the main duty of the government and the private safety companies such as in the United Kingdom. Hence the United States should also decentralize this security issues since the law enforcement is overwhelmed by the large number of crimes which they are required to deal with gun crimes. In United States, gun-based crimes are rampant, and they have claimed numerous innocent lives. In the modern world, there are numerous categories of criminal deeds ranging from national and international extremism to pick-pocketing. Most of these criminal activities are frequently accompanied by the use of violence which is very fatal and costly. For the last four decades crime rate has increased rapidly, and lack of serious actions it will go on increasing for a long period. On the other hand, this threatens the security of our country, since it causes deaths and destruction of properties and numerous inflated impacts. As a result of these people everywhere in the globe, even the famous and powerful leaders such as the United States President are also worried due to the rise of insecurity circumstances present in the world(Squires, 2017). Many incidences reported today show that the gun violence is the most frequent criminal activity. What even scares me is how these people get access to the firearms so easily including the youth and children. In fact, this easy accessibility of the firearms makes the fight against firearm crimes to be more complicated and very challenging (Alexander, 2003). The freedom of the youths to own guns has significantly caused an increase in the occurrences of violent activities, murder, and numerous social immoralities. In the US in some states such as Chicago, some illegal gangs use guns in protecting illegal drug trade and also enhance successful drug market supremacy. Violent actions may also arise due to the confrontation between various gang groups based on the racial aspects. These violent actions have to lead to the rapid growth of incidents hence a growth of debate on gun violence in most countries. These incidents are mainly reported to take place in the poor urban settings. Unfortunately, statistics show that young adults are the main participants in these criminal gun violence cases. Considering a historical background of the gun violence, events such as the assassination of American Presidents such as Abraham Lincoln in 1865, John Kennedy, William McKinley and James Garfield, prove that gun violence is not a new issue in the United States of America. Assassination and other violent activities have greatly burnt up the arguments on the gun reform. According to scholars, gun violence incidents can include activities such as suicides with guns, homicides by a weapon type, assassinations of a leader such as the U.S Presidents and robberies did use the firearms. From the research, suicide is the most significant gun violence in the United States. Various studies show that there is a great connection between having a gun at home and the cases reported due to gun suicides. According to Cook and Jens (2000) during the 20th century thats the 80s and the early 90s, there was a great increase in the incidents of teenage suicides which were by the use of a gun. Additionally, there was also a great increase of suicides among the elderly adults of the age of 75 years and above. Approximately over 50.7% of all suicides committed in the United States of America in 2006 was through the use of firearms. Most of the homicides which occurred in the 19th century were mainly due to mass disorders, while most homicides reported today are involve the use of firearms. An increase in homicide rates in the last three decades has mainly been observed among the black American males and the Hispanic males. The effects of gun violence include injuries and death. Drug trafficking and abuse mainly cocaine in the U.S. has also increased gun violence among the young adults. The main source of gun caused violence in the United States of America is the rapid economic growth of the U.S and political non-stability. According to Mcgrath, gun-caused homicides mostly occur in the informal groups or gangs of the young adults and teenagers during the commission of illegal activities or crimes. Statistics show that in 1976 approximately 70% of the gun caused arguments caused homicides. However, in 1993, almost all gang-associated homicides involved the use of firearms which accounts for 97%, while the firearm homicides connected to arguments was about 70%. Nevertheless, in 2004, the percentage of criminal gang homicides caused by guns in the United States decreased to 94%. However, the percentage of homicides caused by guns in committing crimes commitment increased from 60 % to 77%. According to a survey done in the year 2005, approximately eleven thousand three hundred and forty-five citizens were murdered using guns and over four hundred and seventy-seven thousand people were victims of gun crimes. A further survey taken in 2006 shows that 68% of the killings were committed using a gun, while 42% o f the robberies involved the use of guns and 22% were aggravated attacks. Approximately more than a quarter of all commercial robberies done in the United States are committed using guns. Larcenies done with firearms are likely to cause fatalities since thefts done using of other weapons. Some criminologists argue that if guns availability and use is controlled and restricted then criminals might commit a crime but with very less or minimal consequences(Spitzer, 2015). According to the General Social Survey statistics of 2004, 36.5 % of the population of America reported having a gun in their homes. The General Social Survey statistics also show that approximately forty-four million people in the United States are private gun owners, 25% of these are adults, and 40% are house owners. In United States, private firearm ownership is spread out geographically: 25% of all privately owned guns are found in the North and eastern states, while 60% are found in the East, South and Central States. The control of firearm is supposed to be a major issue in U.S. However, the Americans must reckon with gun politics carried out on their territory. From research guns or firearms simply increases the occurrence of criminal offenses and increase the probability of even more serious and lethal results. Firearm laws are the topic in most debates and arguments in the United States of America. This due to the extensional use of guns today such as in recreational activi ties such as hunting and for personal protection. Most celebrities all over the world use firearms in hunting and as security in protecting themselves. In U.S there are laws which limit gun dealers selling handguns to individuals under the age of twenty-one years and any fire to individuals under the age of 18 years. Additionally, there is also fixed limitations on vending guns to the foreign citizens. In America, the youthful firearm ownership is a severe issue. The gun reform policy is getting through big hurdles. According to Canada, only 60% to 70% of gun sales are established under licensed gun suppliers. Most of the gun trades done by the young adults and felons take place in a secondary market. A secondary market is a place or market where individuals deliver and purchase firearms without being licensed by the law. However, this trade is perilous in very many ways additionally most guns sold or traded in the secondary market are used in homicides before. According to Spivak (2004), The Bureau of Tobacco Alcohol Firearms, and Explosives (ATF) regulates the activities of all licensed gun dealers. The ATF demands all the gun manufacturing companies to mark all guns with a special serial number. Hence they can easily follow-up all the firearms used in criminal activities according to the Federal License. According to ATP, approximately five hundred thousand firearms are stolen every year, and they may get into the wrong hands(Ludwig, 2017 pg 12098). Conclusion There are numerous factors which can be considered as the main cause of increased rates of firearm crimes and violence. It is essential to note that firearm crimes can be controlled if there is full control of the gun supply and illegalization of its possession. Even though its a collective duty, governments have a significant obligation to take on. As policies to control gun violence go on to be formulated, the United States remains to be the leading nation with highest levels of gun violence in the world. Hence the American government should be extremely involved in the gun reform activities. Since our youth and children are the future of our country and its very crucial to help the young adults to be always healthy and wealthy; hence that is why its very important to make strict regulations. Introduction of gun reforms and bans and severe limitations will surely decrease the chance of criminals to obtain weapons most especially the highest risk individuals, such as young adults and convicted criminals. Another strategy can be by increasing the prices of all types of firearms which will greatly keep the youth and the common citizens from purchasing cold firearms. The third solution is a strict action of violence by the use of the law. This will be very efficient since it will probably scare criminals from committing more crimes and future criminals. To sum it all together, gun caused violence must be severely planned in joined means to give good results and save the country from suffe ring from any constant gun violence. Work cited DeConde, Alexander. Gun violence in America: the struggle for control. UPNE, 2003. Steve, P.. (2004). Gun Control and Crime. Retrieved September 09, 2009 from https://www.intellectualconservative.com/article3224.html Patrick, F. F.(2009). The Real Root Causes of Violent Crime: The Breakdown of Marriage, Family, and Community.14 May, 2009. https://www.heritage.org/Research/Crime/BG1026.cfm Squires, Peter. Guns, technology and crime.? The Routledge Handbook of Technology, Crime and Justice (2017): 263. Bloomberg, Michael R.? Reducing gun violence in America: informing policy with evidence and analysis. JHU Press, 2013. Spitzer, Robert J.? Politics of gun control. Routledge, 2015. Ludwig, Jens. Reducing gun violence in America. Proceedings of the National Academy of Sciences 114.46 (2017): 12097-12099. Huerta, Josselyn P. Control of Violence, Control of Fear: The Progression of Gun Control in San Francisco, 1847-1923. (2015). Annotated bibliography DeConde, Alexander. Gun violence in America: the struggle for control. UPNE, 2003. The gun violence is a serious issue which the world has had to deal with from time to time. Security agencies have shifted their focus to the gun reforms issues to stabilize and reduce gun caused violence. DeConde Alexander explores the myths and politics concerning gun control, controversies regarding gun use and crime, since the early years of the republic to the modern day. The author talks about how the gun-control movement has gained momentum among the American citizens due to recent developments such as increasing urbanization and industrialization. Alexander also explains why the US, with all its resources, it has failed to control the rise of small firearms among its citizens and to confine gun caused violence. Steve, P.. (2004). Gun Control and Crime. Retrieved September 09, 2009 The author of this journal emphasizes the importance of comprehensive gun control reforms in the world today. The author goes ahead to explain how gun-based crime has turned into being a major source of death and suicides among the American citizens. Additionally, the author states that the introduction of gun reforms is the cornerstone for preventing of this social epidemic. This journal analyses the existing evidence that proves that introduction of gun control the risk of death and crimes related to firearms. Patrick, F. F.(2009). The Real Root Causes of Violent Crime: The Breakdown of Marriage, Family, and Community.14 May 2009. https://www.heritage.org/Research/Crime/BG1026.cfm According to the thesis statement, gun control reforms programs reduce the crime rates and death caused by guns. The authors of this journal prove the thesis by the information he presents. Through their research the authors debate the main causes of violent crimes under different social groups such as family and the community. Additionally, the author states that with the introduction of gun reforms it will reduce these crimes. Squires, Peter. Guns, technology and crime. The Routledge Handbook of Technology, Crime and Justice (2017): 263. Squires argues that the development has lead to gun violence which is a serious issue that the world has had to deal with from time to time. The author also talks about how the security agencies have shifted their focus to the gun reforms issues to stabilize and reduce gun violence with the use of the modern technology. Squires, Peter explores the myths and politics concerning gun control, controversies regarding gun use and crime, since the early years of the republic to the modern day. Bloomberg, Michael R. Reducing gun violence in America: Informing policy with evidence and analysis. JHU Press, 2013. Bloomberg states in his book that gun violence is a serious issue which the world has had to deal with from time to time. Security agencies should shift their focus to the gun reforms issues to stabilize and reduce gun violence. The author uses the myths and politics concerning gun control, controversies regarding gun use and crime, since the early years of the republic to the modern day to get the best solution to solve this social problem. Spitzer, Robert J. Politics of gun control. Routledge, 2015. Robert Spitzer is a member of the Brady Center to Prevent Gun Violence and National Rifle Association. Due to the author respect on the issue of gun control he has explored into the myths and politics concerning gun control, controversies regarding gun use and crime, since the early years of the republic to the modern day. Also, Robert has investigated some of the recent gun violence cases such as the 2011 shooting of Congresswoman Gabby Giffords. Ludwig, Jens. Reducing gun violence in America. Proceedings of the National Academy of Sciences 114.46 (2017): 12097-12099. In the United States, guns have been involved in thousands and thousands of injuries and deaths every year. Ludwig uses the magnitude of this issue stimulated the National Academy of Sciences report of 2004 to detail the limitations and strengths of the current research on the association between guns and violence. Huerta, Josselyn P. Control of Violence, Control of Fear: The Progression of Gun Control in San Francisco, 1847-1923. (2015). Huerta focuses on gun reforms in San Francisco from 1847 to 1923, from the control of the violent men of the gold rush to the controlling of the Chinese, and finally to the control and management of the sale and distribution of guns. The author aims to educate the public on the gun control reforms using newspapers precisely the Daily Alta California. This is because its impossible to change peoples attitudes towards guns completely. However, newspapers provide a platform for public opinion, hence providing numerous opinions on the gun control.